Paddy's Pub Pinpointed in Pennsport; NBC Passes on PETA Ad

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• The Illadelph has used his advanced math and cartography skills to determine the theoretical South Philly location of the fictional Paddy's Pub in It's Always Sunny in Philadelphia. [Illadelph]

• NBC has declined to run a PETA ad about turkey cruelty during the Macy's Thanksgiving Day Parade. [Gothamist]

• Everybody loves Campbell's Soup in a recession - earnings are up 17 percent at the Camden-based company. [PBJ]

• Mogul Richard Branson is opening a fifteen acre culinary resort called Natirar in New Jersey next week. [Diner's Journal/NYT]

• China has executed two men for their role in last year's contaminated milk scandal. [NYT]

• Scientists have found that a diet rich in Vitamin A will help you fight disease (including swine flu) better. [WSJ]

• Fifty Cent has settled a lawsuit against Taco Bell for using his name without permission in an ad. [NYP]