Marketing Gimmicks

Which Giant Food Producer Can Make Their Packaging the Greenest?

You may have heard that SunChips is finally releasing a new, quieter biodegradable bag that will hopefully also quiet people who complained that the old biodegradable bag was too noisy. Not to be outdone, Heinz is also greening up its image. The company announced it’s going to borrow Coca-Cola’s PlantBottle technology in an effort to make its ketchup bottles more ecofriendly. The new bottles are made with 30 percent plant-based material — we’re guessing that might actually be more plant-based material than there is in Heinz’s (admittedly delicious) red sugar ketchup. [Daily Dish/LAT, Street]

Which Giant Food Producer Can Make Their Packaging the Greenest?