Empire Building

Two or Three More Umami Burgers on the Way, and Owner Plots Casual Asian Chain

The namesake burger.
The namesake burger. Photo: Jennifer Balaco/Flickr

The delayed Oakland branch of Umami Burger, which we were just talking about yesterday, is now set for a May opening, as the Chron reports today. And, owner Adam Fleischman actually has two more Bay Area projects up his sleeve. First is an Umami Burger on University Avenue in Palo Alto, set to open as early as March. Then, after the Oakland opening, Fleischman will turn his attention to opening a “casual Asian chain” with an unnamed Bay Area chef, about whom all he’ll say is, “He’s the bomb.” Also, that long-rumored Mission location appears to still be in the works, but he’ll have his hands quite full this year opening as many as six locations in NYC. Within the year, then, the empire will not just be a Los Angeles one. [Chron, Earlier]

Two or Three More Umami Burgers on the Way, and Owner Plots Casual Asian Chain