Commercials

Grey Poupon to Ruin Classic ‘Pardon Me’ Ad

Don't call it a comeback.
Don’t call it a comeback. Photo: Amazon

Is nothing sacred? It’s been sixteen years since the “Pardon Me” Grey Poupon commercial aired, and in an effort to boost sales and compete with the cooler condiments, Kraft is reviving the spot and adding a bunch of twenty-first-century crap. The new commercial, which will debut during the Oscars on Sunday, begins in the same way as the original, with two fancy men exchanging mustard. But then, “the scene continues with the second car speeding off without returning the mustard. A wild car chase through a golf course and city streets ensues, complete with explosions to make the spot look like a trailer for an action adventure movie.” Did Michael Bay direct this mess? Pass the ketchup. [AP]

Grey Poupon to Ruin Classic ‘Pardon Me’ Ad